Mjörnbo Allé, is the area that grows in central Gråbo. Instead of expanding Gråbo, Mjörnbo Allé unites. A newly constructed and modern living in the comfort of a small town. Mjörnbo Allé is a large scale project for our client Tornstaden. Re:Agency has been the communicative partner throughout the project including positioning, visual identity and communication such as web design, print and digital advertising .